Customer Introduction
mTuitive uses Sales Cloud as its core CRM and sales enablement platform. However, the system was previously managed internally without dedicated ownership, leading to years of inconsistent maintenance and growing operational challenges.

The Problem
No dedicated Salesforce admin leading to neglect
8 years of inconsistent maintenance
Poor data quality and ownership management
Manual and delayed administrative tasks
Outdated automation and configurations
Pardot not optimized for lead generation
Security and compliance risks due to delayed updates
High cost and hiring risk to build an internal Salesforce team
Result
The managed service stabilized and optimized mTuitive’s Salesforce environment while significantly reducing operational cost and risk.
Key results:
Up to 50% cost savings compared to hiring full-time resources
Improved platform stability and performance
Faster turnaround for admin, reporting, and automation requests
Reduced technical debt and improved scalability
Better data quality, security, and compliance
Continuous improvement without dependency on individuals

